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Why do eBay users refuse to protect themselves?

I often wonder why eBay users fail to protect themselves when free tools can easily stop account hijacking and credit card fraud. Some members actually refuse to use the tools that are given to them and ignore fraud warnings when they see them. I commonly see posts and message board rants about how evil eBay or PayPal is when the person who is posting the rant is the one responsible for their account being hijacked and mis-used.

Are you one of these people?

There are many guides and posts about people receiving emails from eBay and PayPal which make outrageous claims like their account is going to be disabled or asking them to update some information. I am sure you realize by now, maybe too late, these are not from eBay or PayPal but are Phishing emails. They are sent by scammers who are Fishing for information. They want to trick you into going to a look-alike or spoof website where you will give the scammer your password and other personal information.

What does the scammer do with this information? They may use your good name and account on eBay to sell items they do not have. They may steal your identity, or they may use the information to target you for other scams.

What can you do? There are a number of methods to identify the fake emails such as making sure it has your full real name and not a generic introduction like Dear eBay User. That is a sure sign of a fake email because the scammer only has an email address they bought from a spam company or stole from the internet. Unfortunately this is not a reliable way to identify these fake messages.

Scammers may find your real name on the internet or they may buy or sell real low cost items on eBay just to obtain your real name and eBay registered email address so they can target you for these scams with believable emails.

Another security problem that very few people know about is the Auto-Complete feature in Internet Explorer. Normally, IE will auto complete a url that you type. If you start typing www.e it will auto complete the rest of ebay.com for you. Now, what happens if you previously clicked on a link in a fake email, then realized it was fake before you entered your information? IE did not know it was fake and IE remembered the URL. When you now try to type www.e, your IE browser will attempt to auto complete the entry with the latest matching url which is the fake one that might look like www.ebay.com.fakewebsite-in-china.cn and you will hit enter before realizing IE auto completed a fraudulent domain. Now you enter your information without thinking about it because you believe you typed in the URL when in fact, IE changed what you typed.

How do you protect yourself from this type of security problem?

The answer is simple. There is a free toolbar that will warn you if you go to a fake or look-alike website. No, I am not talking about the eBay toolbar. That toolbar is inadequate and does not protect you properly. The toolbar you need is called the My Little Mole toolbar. This free toolbar will warn you if you go to a fake eBay, PayPal, Amazon or any of many thousands of other fraudulent sites. It will also warn you about many sites that are known to distribute trojans and known scam sites that only exist to steal credit card numbers.

If every eBay user had this toolbar, account hijacking would no longer be so easy for the scammers because every member would be immediately alerted when they were tricked into going to a fake ebay site, fake paypal site, fake payment service, fake escrow company, fake banking site, and more. I dont know why every ebay member does not use this free tool because it can save you from being scammed out of thousands of dollars if a criminal takes over your paypal account and drains your bank account or transferrs money from your credit card.

The toolbar also has some useful search features that allow you to instantly search Google, eBay, and Amazon.

The toolbar is available at www.mylittlemole.com It is free so try it out. You can also see a video demonstration showing how it works there.

Michael Ford is the creator of several free security tools and is the author of Scams and Scoundrels, a book explaining how to trade safely on eBay and on the Internet.

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